New Academy Course: How to Create Relevant and Engaging Local SEO Reports

New Academy Course: How to Create Relevant and Engaging Local SEO Reports

This course has now been retired. We have a brand new course on reporting and Google Analytics 4 coming in early 2024.

When you work in local SEO, creating regular reports for your clients can be tough.

It’s easy to spend a lot of time putting reports together that don’t truly highlight the value in what you’re doing or adequately explain the actions you’ve taken.

When you’re good at what you do, and you know how to achieve fantastic results, it can still be hard to share those results with your clients or manager. So, what can you do?

Enter our brand new BrightLocal Academy course—How to Create Relevant and Engaging Local SEO Reports.

In this short but sweet training, local SEO consultant, Dani Owens, shows you how to put insightful and meaningful reports together in no time at all.

During the course, Dani will teach you:

  • what conversion data you need to track;
  • how to track the data;
  • the best tools to use; and
  • how to make every report relevant and engaging.

Through six video lessons across four modules, you’ll learn how to effortlessly create reports that demonstrate what you’ve achieved and why this is of value to the client.

You’ll also learn how to use tools, such as Google Analytics, to gain insights to use in your reports.

Watch this video to find out more…

Enroll for free

Who is this course for?

This course is for anyone working as a local marketer who wants to improve the value and efficiency of their reporting process. It’ll be helpful for those who are new to local SEO as well as for advanced marketers who want to brush up on their skills.

How can I join?

Whether you’re a BrightLocal customer or not, you can get access to this course. You can also be among the first to find out when new courses drop by enrolling for free. Here’s how…

If you’re a BrightLocal customer, you can access the academy via your BrightLocal account. Simply log in, click ‘Learning Resources’ at the top of the screen and select ‘BrightLocal Academy’ from the dropdown menu.

New Learning Resources Screenshot

You’ll need to create a free BrightLocal Academy account before you can enroll in the ‘How to Create Relevant and Engaging Local SEO Reports’ course.

If you’re not a BrightLocal customer, you can join BrightLocal Academy for free here and follow the steps above to enroll in the course.

Want to know more about BrightLocal Academy?

Check out the official BrightLocal Academy FAQs here:

What is BrightLocal Academy, how does it work, and how can I enroll?

What courses does BrightLocal Academy offer and how long do they take?

We hope you find this fresh new course useful, and we can’t wait to hear how it’s helped you improve your local SEO reporting skills.

If you have any questions of your own, feel free to get in touch with us or leave a comment below.

Kate Herbert-Smith
About the author
Kate is responsible for managing BrightLocal’s educational content, ensuring we create valuable resources and courses that upskill the local SEO community so they can become experts in local marketing and using BrightLocal products.

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